business blog

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Best Practices for a Business Blog

Posted by Susan Lee on January 10, 2019
Posted in: Blogging Tips. Tagged: , , , , .

Distinctive Tips to Write SEO Powered Blog Posts

Blogging can be seen as a two way communication because when you write something, people read and respond by commenting. It is a very good method for connecting with a large audience of people However, if your blog does not have the traffic that is required, it will lose its most important purpose This is why it is imperative that you always get readers to your blog and the best method involves using SEO. Below are a few suggestions that can help get your posts ranked by using SEO.

Original Content

Be original when you create your blog posts. You don’t want to simply follow the lead of other bloggers, but come up with your own theme. Many bloggers are turning to vlogging or video blogging because it’s giving them a better way to communicate with their visitors and create good content. Vlogging is one approach, but you can also just use videos as a tool for your posts, especially to deliver educational content.

Are you wondering why you should bother with video at all? They are a way to get ranked for your keywords, because search engines favor videos when it comes to rating your content. Anyone with a computer can make videos now, as you can use programs like Camtasia or free services such as Jing that make it simple. A simple way to have your voice in a video is to record it using your own cell phone. Video distribution services make it simple to send your completed videos to Youtube, Yahoo Video and other video sharing sites.

Choose the Right Keywords

When you’re choosing the keywords for your blog posts, try to go for long tail keywords. This is because long tail keyword phrases have less competition and can get easily ranked. In addition, you will have the ability to keep your post specific in nature so than when someone comes to your blog, that is specifically what they were looking for. This would encourage more readers and make new visitors become everyday readers of your blog.

Try New Things

You can also use audio to instantly increase the perceived quality of your blog posts. This could mean that you’re just recording a simple audio clip with relevant information or a recording of a podcast that you did. Try using audio and you’ll soon come up with many ideas of how it can improve your blog. In conclusion, this article clearly shows that SEO is important for blogs. There really is no good reason why you should be concentrating on trying to get search traffic because it doesn’t cost a thing. There are a number of blog owners who depend on search engine traffic to get others to see them, which brings in more referrals. So go ahead, work towards creating blog posts that are highly optimized for your targeted keywords so that you get relevant traffic coming your way. If you need any help with your SEO, Raleigh local SEO are the people you need to go to.

How to Plan to Create a Successful Business Blog

Posted by Susan Lee on July 4, 2018
Posted in: Blogging Tips. Tagged: , , , , , , , , .

Actually planning things thoroughly is one of the behaviors that you need to have if you ever want to find success. Before you can truly plan a business blog, for example, you need to know what all is involved before you know how to plan. Obviously you’ll have some general ideas but first you’ll need to set up a proper structure. If you are hoping to do even a little bit of search marketing, this gets even more important. Use the following tips and tricks to help you plan out a solid business blog so that you can see the best possible result.

You need to have your blog structure ready to go before you upload anything to your server. The first thing you need to do is determine the overall main topical theme for the blog. Whatever you’re going to target with your blog, your theme should reflect the primary keyword phrase. Creating your blog structure begins with this starting point – the topical theme. Once you choose the primary keyword, and the overall theme, you can build your site using secondary keywords. Creating your blog will be based around this primary theme, and the theme will create the structure for the overall blog itself. If you don’t have this kind of cohesive force around which your blog is structured, then it will be much less effective.

The structure of your blog should be organized in regard to categories as well. If you want your business blog to succeed, categories need to be utilized. Here’s a quick overview of why blogs, specifically in Internet Marketing, should be used. Categories are typically listed in a sidebar, and the sidebar can be on the left side or the right side. So when looking at your blog, this is part of the overall structure. And when you create categories, you will use the keywords that are based upon your primary keyword. These phrases will be secondary phrases based on your primary phrase for the site topic. You’ll need to research the secondary phrases for monthly volume and competition – if that matters to you.

It is common for people to build a blog, and then monetize it later. You really want to avoid this type of cautious activity, and use a more proactive approach in building blogs. You need to use proper monetization on your blog and move forward with ideas that can lead to profits.

The content that you place on your website needs to be geared toward what you are selling on the site itself. You can have affiliate offers, your own product, and ads – whatever you want is fine since multiple monetization techniques are used on sites everywhere. You never want to over-monetize because now that is something Google is also scoring your blog on. There are other reasons to keep monetization to a minimum and it has to do with ad clutter which is poor usability. Before you actually publish anything to the web, particularly when you are still in those initial planning stages, it is important to make sure that everything is the way it is supposed to be. What you don’t want to do is constantly rework and retool things because you’ve finally learned how to do things correctly.