SEO

All posts tagged SEO

Laying A Strong Foundation for On-Page Search Engine Optimization

Posted by Susan Lee on September 12, 2018
Posted in: Search engine optimization. Tagged: , , , , , .

Generating traffic is really important to achieve success on the Internet because without people knowing about your website, how do you expect to make sales? Learning how to properly execute optimization for search engines is the one vital step to getting more organic traffic to your site.

Your site pages have to be taken care of for optimization just like you need to develop your backlink strategy. There is a lot for you to become familiar with about this topic, and that is what this article aims to teach.

One of the most important things that you need to figure out are the keyword phrases you want to target the most. Making your on page SEO work in your favor is knowing which keywords you are primarily going after. Do your research and find out what keyword you’ll be choosing to go with. Don’t spend a whole lot of money on expensive and high tech keyword mining tools that you can use. Simply use a free tool like the “Google Keyword Tool” and you’ll be good to go. It’s good to pick the keywords for which competition is not already fierce. And it should have a considerable amount of traffic levels. You’ll have a much easier time getting favorable results from your on page optimization when you can ferret out one of these keywords. You will be able to be better categorized when your site uses a site map, and blogs can use a plugin for this one. You can place it in the footer, or a link to it, and that will make sure it is there on each page. This is all about helping out Google so they can get around your site and figure out what is going on. Probably it is good for you to do additional reading so you know which site maps are the best for you to use as their are different kinds.

As far as placing the, nofollow, operator in your links, that is up to you and people have opinions on it. But still it is the newer marketers who will generally be unaware of this practice. Whether you have a static site or blog, taking care of this linking feature is very easy to do, so do not worry about that. If you think not doing this will adversely affect your rankings, then truthfully it probably will not. So think about what you want to do and make it happen.

The on page factors of SEO are not difficult to learn or do, but they are a must-have if you want to generate organic traffic. You can increase your chances of success when you learn as much as possible and get it right the first time. Just take care of matters in a professional manner and you will see for you self.

There are lots of tricks for SEO and quick rankings, but they tend to be short-lived. You can shoot yourself in the foot if you ignore the trends in SEO, and that just points out that it is dynamic and prone to changing overnight.

Proactive Article Marketing Strategies

Posted by Susan Lee on August 5, 2018
Posted in: Blogging Tips. Tagged: , , , , , , , .

The fascinating aspect of stories and using them is the universal appeal they have to us humans. For centuries, if not thousands of years, stories have been told by people from all different cultures. But that is true, and of course leave it to marketers to swipe that idea and use it in marketing. People in Internet marketing should be using stories more, but strangely, not too many are. If you want to write, you have to be able to write, a prerequisite that many people do not possess. It is at least worthy to test out writing stories, even if you do not believe that you have the skills to do so.

You should hear your content toward your readers, catering to what they want to know. Your audience will probably appreciate throwing a little humor into the topics that you choose. Humor is a great way to break into any audience with any topic. Just make sure it is done in an appropriate manner. Don’t overdo it! Make sure that you take the topic seriously, yet at humor, or else your readers may become annoyed with what you’re saying. If your niche supports inappropriate humor, music candidly. Otherwise, stay away from it if at all possible. Humor takes a little bit of time to get used to. Just be patient with yourself and try your best to add humor to the next thing that you write.

After the content is published on your website or blog, you need to get it indexed by the search engines doing a couple things. It is important that the website be recognized as the only source for the new content you have just published. These search engines need to know this. One of the best places to get your content noticed is by placing a bookmark on Digg. In addition to other things, ping your website, specifically pointing to your new post. But if you have a blog, then you should know that WordPress blogs have an automatic ping function built into it, so you do not have to manually ping.

There are so many ways to approach writing content, but the underlying factor that has to be there is never make them fall asleep. Your emotions, and your opinions, should be expressed in some of the things you write to your audience. Open up with a bang that will just rock them and make them sit straight up. Then establish a tempo with your words and feelings. Writing short concise sentences, with ups and downs, we’ll bring them along as you tell your story. At the end, make sure the readers remember what you are, hitting them with emotion and powerful statements. There should be emotion, and closure, once the article is done. Most people that do not like to write usually lack the skills to do a very good job. If we don’t like something, we tend to shy away from it. The same is true for writing anything. With a little work, however, and mastering certain skills, you can become a great writer. Anybody can learn to write better, as long as they’re willing to work hard and do what is necessary to improve their skills.