A lot of times you can prepare as much as possible, and there will still be things to learn and mistakes to be made. It is a universal experience to do something that was regretted later, and you probably tried to avoid doing it again, if you’re smart. The goal for all of us in online marketing is to study, gain experience and make money – but we also gain valuable lessons from our peers. You will buy products to learn new things about IM, so you should also learn from those who know. You must know there are tons of SEO mistakes that people make, and if you are new to it than you have to learn about the following.
The first topic will be about search engine spiders; you need to write content that they will love. Unlike the articles that you may write for your primary visitors, these articles are different. Lots of Internet Marketers try to get around this rule by making the main portion of their pages for their readers and then adding a keyword stuffed block of content or copy below their footers. This strategy is utilized to attract search engine spiders to their page. Some people even shove links in here too.
All this does is tell the spiders that your pages are keyword stuffed. Your ranking can actually suffer because of it!
Failing to check out your “neighborhood”? It’s the same concept as looking at a real neighborhood, the one that you were going to buy a house in – you checked the neighborhood out before you moved. Right? You need to know what is going on around you. You should process the Internet in a similar way.
Using an IP Checker, you can see what other IP addresses are in your digital neighborhood. Google will sometimes restrict certain areas of the web, making it impossible to be indexed, because the spiders won’t go there. Sometimes spammers will have part of your IP address. This is something you also want to avoid.
Do you do inner linking? You should with your chosen keywords. The pages on your website, if they are interlinked, is a great SEO strategy. Your inner linking efforts, using your primary keywords, will help you rank higher in the search engines. Make sure that the pages that you link to are optimized for the keyword based links you are using. And, of course, all of these links need to be accessible from the home page itself. Keep the links in the sidebar for easy access. Now you will see these links on your homepage, and every other page, because they are in the sidebar.
Search engine optimization can be done in a variety of ways, some of which we have discussed in this article. You probably have this knowledge already. As you can see, this article focused on what not to do instead. You will find success when doing the strategies that we have just outlined. The bottom line is to never make mistakes that are unnecessary.